When it comes to running a law firm successfully, there are some factors that must come into thinking; Elimination of barriers to client switching,  Articulate stretch targets, Creation of best legal practices, Effectiveness of strategies, Incorporating clients’ need and objectives, and provision of discounted services are some of the antidotes which can be effectively used for the effective running of a law firm.
Eliminating barriers to switching is very ideal when you are trying to change the minds of potential clients to switch from their former law firms to your. You need to ask yourself; what keeps this client from dumping his law firm and become yours permanently? In answering this question you will need to determine the motivational rationale that can change the mind of such client. You will have a much better chance of having a client if you offer a unique service that many law firms are not offering.
Secondly, you need to stretch your targets. These are incremental goals or radical goals which brings out the best in  you. For instance a radical or aggressive law firm marketing will bring the best result at the long run. Most clients feel secured when their prospective law firms always boast of their credentials and how much success they have achieve in legal battles. You need to be careful with exposing your track record because it often gets difficult to surpass such records, and don’t set an upper limit for a goal that is not realizable.
Being a creator of the best legal services is another antidote for a successful law firm. Creating the best form of legal practices means you have to study other law firms and see the areas where they are performing much more better than you. You can thereafter integrate these practices into your own form of operation to ensure that you offer the best practices possible. You should be very careful because copying from another legal firm becomes simple and may make you look like them, however being original will make your law firm achieve much more success ,so don’t just copy, try and modify what other law firms are doing and try to remain as original as you can be.
Innovation should be an innate part of you, do not copy something that is not too good from another law firm because it may damage your own reputation and send potential clients away from you